This company, based in Germany, is engaged in the design, manufacture, and sale of women's and men's ready-to-wear clothing, sports and leisure wear, footwear, fragrances, fashion accessories and jewelry. It was established by Hugo Ferdinand Boss in 1923. The company has a registered business headquarters located in Metzingen, Germany.The company is one of the leading international fashion firms in the high-end fashion market. As an innovative, creative company, it aspires to be on the leading edge with respect to products and business processes as well as knowledge of markets and customers. Its goal is to increase enterprise value and secure long-term success through entrepreneurial action. The company is represented in the fashion market by the BOSS and HUGO brands. The BOSS Black, BOSS Selection, BOSS Orange and BOSS Green lines, as well as the accompanying accessory collections are all part of the core BOSS brand. The brands cover an extensive product range consisting of classic-modern business wear, elegant evening and relaxed casual fashion, shoes and leather accessories, as well as licensed fragrances, eyewear, watches, children's fashion and motorcycle helmets.The company's process of designing the collections and developing state-of-the-art manufacturing techniques take place at the group's headquarters in Metzingen, Germany. It has more than 440 stores worldwide.
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