The company is the leading travel service company in the United States and Europe that provides travel services such as airline tickets, hotel rooms, rental cars, vacation packages and cruises, among other value-added services, to value-conscious leisure travelers and customers. It was established in 1997 and has its headquarters located in Norwalk, Connecticut in the United States of America.The company offers its services under the Name Your Own Price brand, which make offers for travel services at discounted prices. It also provides travelers with the TripFilter advanced search technology that narrows the leisure travelers' searches for money saving packages. The company also provides various travel services, including destination services and travel insurance, as well as various financial services, including mortgages, home equity loans, and banking, through its investment in Priceline Mortgage Company LLC that does business as pricelinemortgage.com. In addition, the company sells and operates advertising to Europe's fastest growing hotel reservation companies through Activehotels.com, Activereservations.com, Bookings.net and priceline.co.uk. The company also operates the following travel websites: Travelweb.com, Lowestfare.com, RentalCars.com and BreezeNet.com. The company is also an investor in an Asian travel service that operates in Hong Kong and Singapore.
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